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  2. Goodwill (accounting) - Wikipedia

    en.wikipedia.org/wiki/Goodwill_(accounting)

    Professional goodwill may be described as the intangible value attributable solely to the efforts of or reputation of an owner of the business. The key difference between the two types of goodwill is whether the goodwill is transferable upon a sale to a third party without a non-competition agreement. [7]

  3. Passing off in Canadian law - Wikipedia

    en.wikipedia.org/wiki/Passing_off_in_Canadian_law

    A plaintiff in a passing off action does not have to prove any customer was actually misled or any actual damages sustained; an attempt to mislead the public and potential damage to reputation or goodwill may suffice. [15] The reputation and goodwill enjoyed by a brand or business are considered valuable commercial assets and if damaged may ...

  4. Intangible asset - Wikipedia

    en.wikipedia.org/wiki/Intangible_asset

    Examples are patents, copyright, franchises, goodwill, trademarks, and trade names, reputation, R&D, know-how, organizational capital as well as any form of digital asset such as software and data. This is in contrast to physical assets (machinery, buildings, etc.) and financial assets (government securities, etc.). [1]

  5. 10 Reasons You Should Reconsider Donating to Goodwill - AOL

    www.aol.com/finance/10-reasons-reconsider...

    Goodwill, if you're lucky, will just chuck them on the sales floor. Look for charities like Dress for Success that will give to specific audiences. It's an extra step, but one that will make you ...

  6. Reputation - Wikipedia

    en.wikipedia.org/wiki/Reputation

    The reputation or prestige of a social entity (a person, a social group, an organization, or a place) is an opinion about that entity – typically developed as a result of social evaluation on a set of criteria, such as behavior or performance. [1] Reputation is a ubiquitous, spontaneous, and highly efficient mechanism of social control. [2]

  7. Passing off - Wikipedia

    en.wikipedia.org/wiki/Passing_off

    A cause of action for passing off is a form of intellectual property enforcement against the unauthorised use of the trade dress (the whole external appearance or look-and-feel of a product, including any marks or other indicia used) which is considered to be similar to that of another party's product, including any registered or unregistered trademarks.

  8. How Goodwill Is Becoming More Expensive Than Walmart ... - AOL

    www.aol.com/goodwill-becoming-more-expensive...

    Thrifters have noticed a significant change in recent years when it comes to Goodwill prices. Instead of finding incredible bargains like $2 tops and $0.50 books, they are encountering higher ...

  9. Purchase price allocation - Wikipedia

    en.wikipedia.org/wiki/Purchase_price_allocation

    The difference between the $24B and $30B is $6B in goodwill acquired through the transaction—the excess of the purchase price paid over the FV of the net identifiable assets acquired. Finally, the acquirer adds both the value of the written-up assets ($24B) as well as the goodwill ($6B) onto the balance sheet, for a total of $30B in new net ...