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  2. Global environmental analysis - Wikipedia

    en.wikipedia.org/wiki/Global_environmental_analysis

    Furthermore, many other strategic decisions are based on this analysis. One may also apply the BBW model. [2] [3] In addition, the factors are analyzed to evaluate external business developments. [4] It is finally the task of the management to adapt the firm to its environment or to influence the environment in an adequate way.

  3. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    In strategic management, situation analysis (or situational analysis) refers to a collection of methods that managers use to analyze an organization's internal and external environment to understand the organization's capabilities, customers, and business environment. [1]

  4. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    The scanning process makes the organization aware of what the business environment is about. It allows the organization to adapt and learn from that environment. [19] When the company responds to an environmental scanning process it allows them to easily respond and react to any changes to both the internal and external business environment.

  5. PEST analysis - Wikipedia

    en.wikipedia.org/wiki/PEST_analysis

    In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...

  6. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    A business plan is a formal written document ... and pleasingly formatted plan targeted at external stakeholders. ... business description; business environment ...

  7. Porter's five forces analysis - Wikipedia

    en.wikipedia.org/wiki/Porter's_five_forces_analysis

    A graphical representation of Porter's five forces. Porter's Five Forces Framework is a method of analysing the competitive environment of a business. It draws from industrial organization (IO) economics to derive five forces that determine the competitive intensity and, therefore, the attractiveness (or lack thereof) of an industry in terms of its profitability.

  8. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  9. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    In strategic planning and strategic management, SWOT analysis (also known as the SWOT matrix, TOWS, WOTS, WOTS-UP, and situational analysis) [1] is a decision-making technique that identifies the strengths, weaknesses, opportunities, and threats of an organization or project.

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