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As the impression counts are generally sizeable, marketers customarily work with the CPM impressions. Dividing by 1,000 is an industry-standard. [4] Similarly, revenue can be expressed in terms of Revenue per mille (RPM). [5] In email marketing, CPM (cost per mille) refers to the cost of sending a thousand email messages.
The Office of the Economic Advisor, Ministry of Commerce and Industry made the first attempt of compilation and release of IIP with base year 1937, covering 15 important industries, accounting for more than 90 percent of the total production of the selected industries. The all-India IIP is being released as a monthly series since 1950.
Cost per impression, along with pay-per-click (PPC) and cost per order, is used to assess the cost-effectiveness and profitability of online advertising. [1] Cost per impression is the closest online advertising strategy to those offered in other media such as television, radio or print, which sell advertising based on estimated viewership, listenership, or readership.
CPM (gene), the human gene to encode carboxypeptidase M Cucurbit powdery mildew , a fungal infection of melons and cucumbers Cyclopropylmescaline , a psychedelic drug
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The NIFTY 50 is an Indian stock market index that represents the float-weighted average of 50 of the largest Indian companies listed on the National Stock Exchange. [1] [2] Nifty 50 is owned and managed by NSE Indices, which is a wholly owned subsidiary of the National Stock Exchange of India.
The Producer Price Index hasn't been in use in India yet, but Niti Aayog has created a roadmap to introduce it soon. The Wholesale Price Index is the index used to measure the changes in the average price level of goods traded in wholesale market. A total of 697 commodity prices make up the index. It is available on a weekly basis for three ...
Wholesale Price Index (WPI) WPI first published in 1902, and was one of the more economic indicators available to policy makers until it was replaced by most developed countries by the Consumer Price Index in the 1970s. WPI is the index that is used to measure the change in the average price level of goods traded in wholesale market.