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2. Google Digital Garage - Wikipedia

   en.wikipedia.org/wiki/Google_Digital_Garage

   Google Digital Garage is a nonprofit program designed to help people improve their digital skills. [1] It offers free training, courses and certifications [ 2 ] [ 3 ] via an online learning platform .

3. Google Trends - Wikipedia

   en.wikipedia.org/wiki/Google_Trends

   Google Hot Trends is an addition to Google Trends which displays the top 20 hot, i.e., fastest rising, searches (search-terms) of the past hour in various countries. This is for searches that have recently experienced a sudden surge in popularity. [ 61 ]

4. Google Analytics - Wikipedia

   en.wikipedia.org/wiki/Google_Analytics

   Google Analytics 360 includes seven main products: Analytics, Tag Manager, Optimize, Data Studio, Surveys, Attribution, and Audience Center. [37] In October 2017 a new methodology to collect data for Google Analytics was announced, called Global Site Tag, or gTag.js. Its stated purpose was to unify the tagging system to simplify implementation.

5. Search analytics - Wikipedia

   en.wikipedia.org/wiki/Search_analytics

   Search engines provide access to their own data with services such as Google Analytics, [5] Google Trends, and Google Insights. Third-party services must collect their data from ISP's, phoning home software, or from scraping search engines. Getting traffic statistics from ISP's and phone homes provides for broader reporting of web traffic in ...

6. Google Marketing Platform - Wikipedia

   en.wikipedia.org/wiki/Google_Marketing_Platform

   Google Marketing Platform is an online advertising and analytics platform developed by Google and launched on July 24, 2018. [1] It unifies DoubleClick's advertising services (acquired in March 2008) and Google's own advertising and analytics services. [2] [3] [4] Google Marketing Platform is mainly used by big advertisers to buy ads on the ...

7. Trend analysis - Wikipedia

   en.wikipedia.org/wiki/Trend_analysis

   Google provides tool Google Trends to explore how particular terms are trending in internet searches. On the other hand, there are tools which provide diachronic analysis for particular texts which compare word usage in each period of the particular text (based on timestamped marks), see e.g. Sketch Engine diachronic analysis (trends). [6]

8. Analytics - Wikipedia

   en.wikipedia.org/wiki/Analytics

   Analytics is the systematic computational analysis of data or statistics. [1] It is used for the discovery, interpretation, and communication of meaningful patterns in data, which also falls under and directly relates to the umbrella term, data science. [2] Analytics also entails applying data patterns toward effective decision-making.

9. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.