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  2. Brand architecture - Wikipedia

    en.wikipedia.org/wiki/Brand_architecture

    Endorsed brands, and sub-brands – For example, Nestle KitKat, Cadbury Dairy Milk, Sony PlayStation or Polo by Ralph Lauren. These brands include a parent brand—which may be a corporate brand, an umbrella brand, or a family brand – as an endorsement to a sub-brand or an individual, product brand. The endorsement should add credibility to ...

  3. Yum! Brands - Wikipedia

    en.wikipedia.org/wiki/Yum!_Brands

    Logo of Tricon. Yum! was created in 1997 as Tricon Global Restaurants, Inc. from PepsiCo's fast food division as the parent corporation of the KFC, Pizza Hut and Taco Bell restaurant companies. [13] [14] The decision was announced in January and the spin off was effected on October 6. [15]

  4. RVCA - Wikipedia

    en.wikipedia.org/wiki/RVCA

    Parent: Authentic Brands Group: Website: www.rvca.com: RVCA is a Costa Mesa, ... The RVCA logo is based on the two chevrons, the V & the A, representing the brand's ...

  5. Meghan Markle's New Brand Logo Is Full of Hidden Meanings ...

    www.aol.com/meghan-markles-brand-logo-full...

    The logo's palm tree is symbolic of Santa Barbara, where Meghan and Prince Harry call home with their kids Prince Archie, 5, and Princess Lilibet, 3. Meanwhile, hummingbirds hold a special ...

  6. On (company) - Wikipedia

    en.wikipedia.org/wiki/On_(company)

    CloudTec began with Bernhard experimenting with a garden hose, exploring how that shape could offer a brand new type of cushioning. Bernhard, who was a Nike athlete at the time, presented his prototype to Nike but had it rejected. The "clouds" underneath all On shoes offer cushioning as the foot lands on the floor, before locking together to ...

  7. Kellogg's - Wikipedia

    en.wikipedia.org/wiki/Kellogg's

    Kellogg's brand logo used by both Kellanova and WK Kellogg Co, formerly used as a corporate logo until 2023. Former Kellogg's Café, Union Square (Manhattan) Kellanova, formerly known as the Kellogg Company and commonly known as Kellogg's, is an American multinational food manufacturing company headquartered in Chicago, Illinois, US.

  8. Gap Inc. - Wikipedia

    en.wikipedia.org/wiki/Gap_Inc.

    On October 4, 2010, in an effort to establish a contemporary presence, Gap introduced a new logo. It was designed with the Helvetica font and reduced the prominence of the brand's iconic blue box. After much public outcry, the company reverted to its previous "blue box" logo on October 11, after less than a week in use.

  9. DSW Parent Designer Brands Acquires Shoes.com Domain - AOL

    www.aol.com/dsw-parent-designer-brands-acquires...

    DSW Parent Expects Owned Brands and DTC Channels to Drive Growth Through 2026. A spokesman for the company noted that the domain and IP were carved out as part of the sale, and that Designer ...

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