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Jet-Puffed Marshmallows is a brand of marshmallow and marshmallow related products, manufactured by Kraft Foods and first introduced in 1958. Some notable products include Jet-Puffed Marshmallow Cream and various novelty shaped marshmallows, such as heart, flower, bunny, and star marshmallows.
Looking to improve margins, Kraft Foods put their confections division, which consisted of the Jet-Puffed Marshmallows brand and Kraft Caramels, along with the Kendallville, Indiana plant, and marshmallow production and packaging equipment from Kraft's Buena Park, California, Garland, Texas, and Canadian plants, up for sale in early 1995.
The first two words were dropped soon after the packaging changed to a glass jar in the 1940s. Today, the Durkee-Mower company is one of only three companies in North America to produce marshmallow creme, the other products being Kraft Jet-Puffed Marshmallow Creme and Solo Marshmallow Creme.
Jet-Puffed's new, first-of-its-kind marshmallow changes color when toasted. Jet-Puffed Color Changing Marshmallows are available in grocery stores nationwide.
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The color of the marshmallows change from pink to orange and blue to green with just a little heat. Skip to main content. 24/7 Help. For premium support please call: 800-290-4726 ...
The Kraft caramel business enjoyed a market share greater than 50% at the time of the purchase, while the Kraft-branded marshmallows enjoyed a marketshare greater than 60%. In addition to consumer candy and marshmallows, Favorite Brands also acquired the industrial caramel and marshmallow businesses of Kraft.
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