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Mahindra tractor has the largest share of Indian tractor market. Market Characteristics: Despite the growing availability and sales in the higher HP utility tractors in the category 2 (50–100 HP) and even in category 3 (100–180 HP) the average HP remains between 40 and 45 HP.
In 1963, the company introduced its first tractor, the Mahindra B-275, as part of a joint venture with International Harvester. [10] This collaboration aimed to manufacture tractors under the Mahindra brand for the Indian market. Mahindra Tractors sells around 85,000 units annually, making it among the largest tractor manufacturers worldwide. [11]
Mahindra Tractors (India) . Erkunt (Turkey)(part of Mahindra) . ArmaTrac; Mahindra; Mitsubishi Agricultural Machinery (Japan)(own 33.3%); Trakstar (formerly Mahindra Gujarat and Shaktimaan brands)
Mahindra Gujarat Tractors Limited, is a Farm Tractor manufacturer now part of Mahindra & Mahindra from the Government of Gujarat in 1999. It the oldest running tractor unit in India. The Mahindra Group has a 60% stake, the remaining 40% being held by the Government of Gujarat. Its best selling models is Hindustan 60.
It is the top tractor company in the world (by volume) with annual sales totaling more than 200,000 tractors. Since its inception, the company has sold over 2.1 million tractors. [96] Mahindra & Mahindra's farm equipment division (Mahindra Tractors) has over 1,000 dealers servicing approx. 1.45 million customers. [97]
Following disinvestment by the state government, Punjab Tractors Limited was eventually taken-over by Mahindra & Mahindra in 2007. [3] This acquisition made Mahindra & Mahindra World's largest tractor manufacturer. Subsequent to this take-over, the former PTL was merged into M&M and transformed as Swaraj division of Mahindra & Mahindra in the ...
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