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Electra Bicycle Company, a subsidiary of Trek Bicycle Company since 2014, [1] was founded in Leucadia, California, in 1993, by Benno Bänziger and Jeano Erforth. Electra offers a wide range of modern cruiser bicycles. Additionally Electra designed and sells comfort bicycles, and hybrid bicycles. Electra also sells a line of accessories, apparel ...
Trek Bicycle Corporation is a bicycle, cycling product and electric motorcycle [3] manufacturer and distributor under brand names Trek, Electra Bicycle Company, Bontrager, and Diamant Bikes. The company has previously manufactured bikes under the Gary Fisher , LeMond Racing Cycles , Klein , and Villiger Bikes brand names.
Bicycles of this type are also called easy bikes/EZBs, flat foot bikes (from Electra's 'Flat Foot Technology'), laid back bikes, semi-recumbent/semi-bent bikes and ground-reach bikes (Lightfoot Cycles). The term "crank forward" was created by Rans Designs, [1] formerly a manufacturer of bicycles based in Hays, Kansas. It is a protected term ...
There are also brands that have, at different times, been manufacturers as well as re-branders: a company with manufacturing capability may market models made by other (overseas) factories, while simultaneously manufacturing bicycles in-house, for example, high-end models. A2B Bicycles, United Kingdom; Atala; Basso Bikes; Beistegui Hermanos, Spain
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Benno Bikes is a bicycle brand and manufacturer of electric bicycles, cargo bikes, and comfort bikes, as well as cargo accessories and bicycle parts.It was founded [1] in 2015 by Benno Baenziger (a.k.a. Bänziger) — who made a name and reputation by co-founding with Jeano Erforth, Electra Bicycle company, a modern electric bike manufacturer, [2] in Del Mar, California.
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