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As far as java sippers go, Green Mountain Coffee Roasters (GMCR) is hot. This Vermont company has seen its Keurig devices become the brewer of choice among fans of premium coffee in one-cup servings.
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For a 12-ounce cup (the equivalent of a tall at Starbucks), you'll need a little over 21 grams of coffee grounds. That adds up to a total cost of 29 cents . Blade_kostas - Getty Images
Free refills are seen as a good way to attract customers to an establishment, especially one whose beverages are not their primary source of income. [1] Due to the extremely low cost of fountain soft drinks (especially the beverage itself, not including the cost of the cup, lid and straw), often offering a profit margin of 80-82%, establishments tend to offer free refills as a sales gimmick. [3]
A year later, McDonalds conceded that Starbucks was "winning the coffee wars" by cornering the caffe latte market. [51] Competing firms have retooled their market expansion by spinning off divisions to finance store openings. In 2018 Starbucks sold its packaged coffee business to Nestlé in order to free up $7.2 billion for their stores. [52]
Single-serve coffee is the fastest growing category in the home coffee market, but while the machines are convenient, they can also put a dent in your budget. Here's how you can cut back on the costs.
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Starbucks shares are down 10% in the past year, underperforming the S&P 500's 23% gain. Brian Sozzi is Yahoo Finance's Executive Editor. Follow Sozzi on Twitter/X @BrianSozzi and on LinkedIn .