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She was offered roles as a model for Vidal Sassoon, Oscar de la Renta, and United Colors of Benetton. In 1992, without any prior pageantry training, background, or experience, Johnson competed in and won the Miss Pennsylvania USA beauty pageant. She went on to represent the state of Pennsylvania in the 1993 Miss USA beauty pageant. She finished ...
Benetton is known for its sports sponsorships, and for its "United Colors" advertising campaign. In 1982, Benetton hired Oliviero Toscani as creative director, which led to a change in advertising focus towards raising awareness for various issues worldwide. [14] In 1984, Toscani photographed the first multiracial ad for the brand. [3]
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Tony tells the insurance agent his doctors look like the United Colors of Benetton. After moving to a regular hospital room after his surgery, Tony is watching the 1970s television series Kung Fu . In Da Lux's hospital room, members of his crew tell Da Lux that he "only got two less shots than Fifty," a reference to rapper 50 Cent , who ...
In the early 1990s, Toscani co-founded the magazine Colors (also owned by Benetton) with American graphic designer Tibor Kalman (1949-1999). With the tagline "a magazine about the rest of the world", Colors built on the multiculturalism prevalent at that time and in Benetton's ad campaigns, while remaining editorially independent from the group.
This led to a flurry of ad campaigns for Louis Vuitton, Roberto Cavalli, Gap, Swarovski, United Colors of Benetton, and Yves St. Laurent. With multiple bookings being a rare accomplishment, particularly for a new face, Style.com the online home of Vogue and W magazine, declared her one of the top ten models to watch for the fall 2006 season. [9]
Colors (stylised as COLORS) was a quarterly print magazine about 'the rest of the world' funded and published by the Italian Benetton clothing company. [1] Founded in 1991 "as a way of communicating the intelligence of the Benetton brand to an extremely sophisticated consumer", [2] it was published worldwide in multiple bilingual editions.
Carlo Benetton (26 December 1943 – 10 July 2018) was an Italian billionaire businessman. He was one of the co-founders of Benetton Group , the Italian fashion brand. In May 2015, Forbes estimated the net worth of Carlo Benetton and each of his three siblings at US$2.9 billion.