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H & M Hennes & Mauritz AB, commonly known by its brand name H&M, is a Swedish multinational fashion retailer headquartered in Stockholm. Known for its fast fashion business model, H&M sells clothing, accessories, and homeware. The company has a significant global presence, operating thousands of stores across 75 geographical markets and ...
The brand is described as "creating contemporary minimalist collections for mid-range prices" [2] for women and men. COS is an abbreviation of “Collection of Style.” The brand advertises a design ethos of pieces made to last beyond the season with a focus on craftsmanship, what of using sustainably sourced materials for its products. [3]
Cheap Monday is a Swedish clothing label. It was founded in 2004 by Örjan Andersson and Adam Friberg, originally as a second-hand clothing store , in a suburb of Stockholm . The clothes started selling on March 10, 2004, and from the beginning in only one store called Weekday.
In 2005, the company was named "Marketer of the Year" at the first LA Fashion Awards. [52] Women's Wear Daily published a survey in April 2007 from Outlaw Consulting, a creative research firm tracking the habits of 21- to 27-year-olds, which ranked American Apparel as the 8th most trusted brand, ahead of such clothing brands as H&M and Levi's. [53]
This Wikipedia category page lists various clothing brands from around the world.
Modern boyfriend-style clothes are often designed to look unisex and fit most women. [2] As the trend continues to grow, many brands such as Gap, Forever 21, H&M, and Urban Outfitters, have created boyfriend or men's-inspired fashion targeted at female consumers. [citation needed]
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