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Protex is an American brand of soap marketed by Colgate-Palmolive in 1985. Protex soaps are sold in over 56 countries. [citation needed] The soap contains an antibacterial chemical called Trichlorocarbanilide. [1] BrandActiv distributes the brand since the late 1980s and is available in all supermarkets and corner shops. [2]
Palmolive bar soap advertisement, The Oshkosh Northwestern, Oshkosh, Wisconsin, May 20, 1899 Palmolive_soap_logo_circa_1899 1922 advertisement for Palmolive soap. In 1898, the company introduced a pale, olive-green-colored, floating bar of soap made of coconut, palm and olive oils aggressively marketed under the brand name "Palmolive".
The soap was popular enough to rename their company after it in 1917—Palmolive. [5] Around the start of the 20th century, Palmolive was the world's best-selling soap. In June 1928, rumors started that "officials of the Palmolive-Peet Co. are negotiating to purchase the Colgate Co." privately held by the Colgate family. [ 6 ]
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The company’s motto is, “Turn laundry into a ritual of self-care.” The box is rigid so it can be stuffed into luggage without getting crushed or stored on a shelf without worry.
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