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A significant contributor to the gender pay gap in sports is the media coverage discrepancy between men's and women's sports. Studies have shown that women's sports receive substantially less coverage than men’s, which in turn affects public interest and commercial investments.
A longitudinal study conducted by researchers from Purdue University and University of Southern California of media coverage in sports and the differences found between males and females. Since the start of the 1980s, women's sports have had lower production quality while broadcasting, according to the study's author Toni Bruce. [13]
Substantial research indicates that women's sports and female athletes gain only a small fraction of sports media coverage worldwide. Research that has examined why this is the case suggested this can be attributed to three particular factors that govern sports newswork: the male-dominated sports newsroom, ingrained assumptions about readership ...
Media has the ability to challenge these norms, promoting a balanced coverage of men's and women's sports and a fair portrayal of sportspeople – irrespective of gender". [69] The campaign "Her Moments Matter" highlighted the fact that biased media representations of sports athletes have repercussions on women's self-confidence and the ...
The media gives more weight to men in sports news: according to a study by Sports Illustrated on the news in the sports media, women's sports account for only 5.7% of the news in the media by ESPN. [1] Another problem that has been causing increasing controversy lately is wage inequality.
Studies of media coverage of the Olympics consistently show differences in the ways in which women and men are described and the ways in which their performances are discussed. The representation of women on the International Olympic Committee has historically run well behind the rate of female participation, and long missed its target of a 20% ...
Gender differences in suicide, different rates of completed suicides and suicidal behavior; women more often have suicidal thoughts, but men commit suicide more frequently; Wikipedia gender gap, the fact that Wikipedia contributors are mostly male, relatively few biographies are about women, and topics of interest to women are less well-covered
2018 – Women's National Basketball Players Association opted out of their collective bargaining agreement. [17] 2018 – On International Women's Day, the International Olympic Committee announced their proposal of the Gender Equality Review Project, which outlined 25 recommendations to achieve gender equality in sports. Three of them were ...