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The video is an example of display advertising used for commemorating 27 years of Nike's Air Max shoes. The video advertising aimed at creating brand awareness among users and convincing them to watch the Hangout and purchase products from the display advertising itself. Consumers were able to shop by clicking the display advertising.
Better Portable Graphics (BPG) is a file format for coding digital images, which was created by programmer Fabrice Bellard in 2014. He has proposed it as a replacement for the JPEG image format as the more compression-efficient alternative in terms of image quality or file size. [ 1 ]
A video file format is a type of file format for storing digital video data on a computer system. Video is almost always stored using lossy compression to reduce the file size. A video file normally consists of a container (e.g. in the Matroska format) containing visual (video without audio) data in a video coding format (e.g. VP9 ) alongside ...
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According to Interactive Advertising Bureau (IAB) guidelines, there are three types of video ad formats: [4] Linear video ads — the ads are presented before, in the middle of, or after the video content is consumed by the user, in very much the same way a TV commercial can play before, during or after the chosen program. Non-linear video ads ...
An image file format is a file format for a digital image. There are many formats that can be used, such as JPEG, PNG, and GIF. Most formats up until 2022 were for storing 2D images, not 3D ones. The data stored in an image file format may be compressed or uncompressed.
Facebook is the most popular social advertising platform, but an increasing number of young people use Snapchat. Pew Research Center data show that 78% of young Americans (18–24 years old) use Snapchat, and 54% in the 25–29-year-old group. [ 7 ]
CPU based solutions are known to be much more flexible, particularly when encoding must be done concurrently in multiple formats, multiple bit rates and resolutions (multi-screen video), and possibly with additional features on container format support, advanced integrated advertising features, etc. CPU based software solution generally makes ...