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  2. Infographic - Wikipedia

    en.wikipedia.org/wiki/Infographic

    These infographics are designed to help viewers make informed decisions by presenting information in a clear and concise manner. Comparison infographics can be highly effective in simplifying complex data and highlighting key differences between multiple items.

  3. Brochure - Wikipedia

    en.wikipedia.org/wiki/Brochure

    Brochures are distributed in many ways: as newspaper inserts, handed out personally, by mail, or placed in brochure racks in high-traffic locations, especially in tourist precincts. They may be considered grey literature. [2] A brochure is usually folded and only includes promotional summary information.

  4. Marketing collateral - Wikipedia

    en.wikipedia.org/wiki/Marketing_collateral

    In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service.Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools.

  5. Graphic design - Wikipedia

    en.wikipedia.org/wiki/Graphic_design

    Another way that graphic design impacts consumer behavior is through its ability to communicate complex information in a clear and accessible way. For example, infographics and data visualizations can help to distill complex information into a format that is easy to understand and engaging for consumers. [50]

  6. Category:Infographics - Wikipedia

    en.wikipedia.org/wiki/Category:Infographics

    Information graphics, or infographics, are visual representations of information, data or knowledge. Also known as information visualization (InfoVis). ...

  7. Visual communication - Wikipedia

    en.wikipedia.org/wiki/Visual_communication

    Aldous Huxley is regarded as one of the most prominent explorers of visual communication and sight-related theories. [12] Becoming near-blind in his teen years as the result of an illness influenced his approach, and his work includes important novels on the dehumanizing aspects of scientific progress, most famously Brave New World and The Art of Seeing.

  8. Pamphlet - Wikipedia

    en.wikipedia.org/wiki/Pamphlet

    There are numerous purposes for pamphlets, such as product descriptions or instructions, corporate information, events promotions or tourism guides and they are often used in the same way as leaflets or brochures.

  9. Product literature - Wikipedia

    en.wikipedia.org/wiki/Product_literature

    It also aims to mitigate the compromising effects that product uncertainty can have on a consumer. (Hong & Pavlou, 2014). There does not necessarily have to be any differences between competing products, and often successful product differentiation will create an imagined perception of greater quality to become more popular in the market ...