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  2. Contextual advertising - Wikipedia

    en.wikipedia.org/wiki/Contextual_advertising

    Contextual advertising (also called contextual targeting) is a form of targeted digital advertising. Contextual advertising is also called "In-Text" advertising or "In-Context" technology. Contextual targeting involves the use of linguistic factors to control the placement of advertising material. The advertisements are selected and delivered ...

  3. Targeted advertising - Wikipedia

    en.wikipedia.org/wiki/Targeted_advertising

    Targeted [1] advertising or data-driven marketing is a form of advertising, ... Contextual advertising is a strategy to place advertisements on media vehicles, such ...

  4. Search advertising - Wikipedia

    en.wikipedia.org/wiki/Search_advertising

    In Internet marketing, search advertising is a method of placing online advertisements on web pages that show results from search engine queries. Through the same search-engine advertising services, ads can also be placed on Web pages with other published content.

  5. Yahoo! and Media.net Launch Contextual Ads for Web Publishers

    www.aol.com/news/2012-09-27-yahoo-and-medianet...

    Yahoo! and Media.net Launch Contextual Ads for Web Publishers New Offering Allows Quality Web Publishers to Generate Incremental Advertising Revenue SUNNYVALE, Calif. & AUSTIN, Texas--(BUSINESS ...

  6. Search syndication - Wikipedia

    en.wikipedia.org/wiki/Search_syndication

    Search syndication is a type of contextual advertising which allows online search advertisers to buy keyword-targeted traffic outside of search engine results pages. [1] This is considered to be an alternative to advertising on search engines, since 43% of all searches occur outside of the top search engines.

  7. Native advertising - Wikipedia

    en.wikipedia.org/wiki/Native_advertising

    Native advertising, also called sponsored content, [1] [2] partner content, [3] and branded journalism, [3] is a type of paid [3] [4] advertising that appears in the style and format of the content near the advertisement's placement. [5]

  8. Category:Contextual advertising - Wikipedia

    en.wikipedia.org/.../Category:Contextual_advertising

    Pages in category "Contextual advertising" The following 9 pages are in this category, out of 9 total. This list may not reflect recent changes. ...

  9. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon Advertising, and Microsoft Advertising). With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked.

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