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fragrance ingredient [6] aluminium chlorohydrate: basic aluminium chloride Al 2 (OH) 5 Cl or Al 2 (OH) x Cl 6−x (0<x<6) antitranspirant aluminium hydroxide: Al(OH) 3: opacifying agent; skin protectant aqua water: solvent ascorbyl glucoside: C 12 H 18 O 11: carrier of vitamin C (water-soluble) ascorbyl palmitate: C 22 H 38 O 7: carrier of ...
An advertisement for Gleem toothpaste, featuring GL-70, from Time magazine's March 31, 1958, issue. Gleem was positioned in 1952 as a competitor to top Colgate's then top Dental Cream, with advertising coordinated by Compton Advertising, Inc. [4] The League Against Obnoxious TV Commercials included a Gleem toothpaste commercial in its list of the terrible 10 in May 1963. [5]
In the U.S., under the Food, Drug, and Cosmetic Act and the Fair Packaging and Labeling Act, certain accurate information is a requirement to appear on labels of cosmetic products. [6] In Canada, the regulatory guideline is the Cosmetic Regulations. [7] Ingredient names must comply by law with EU requirements by using INCI names. [8]
Others have followed such as Warner-Lambert's introduction of Efferdent denture cleanser tablets in 1966 [3] and Renew denture cleaner powder in 1986 by Mid-Continental Dental Supply Co. Ltd. [4] Over time, orthodontic and sport dental appliance cleaners have also emerged on the market such as Renew Ortho & Sport with formulations that account ...
From the consumer's perspective, a clean label is a label that is easy to read, without difficult names and incomprehensible codes such as E-numbers. In general, they prefer natural products, free from artificial ingredients and allergens , no use of GMOs , minimally processed food, simple and short ingredient lists and transparent packaging.
Sodium laureth sulfate (SLES), an accepted contraction of sodium lauryl ether sulfate, also called sodium alkylethersulfate, is an anionic detergent and surfactant found in many personal care products (soaps, shampoos, toothpaste, etc.) and for industrial uses.
Topical cream formulation is an emulsion semisolid dosage form that is used for skin external application. Most of the topical cream formulations contain more than 20 per cent of water and volatiles and/or less than 50 per cent of hydrocarbons , waxes , or polyethylene glycols as the vehicle for external skin application. [ 1 ]
In the 1950s, Bristol-Myers saturated women's periodicals with a broad-based monthly ad placement campaign for Ipana. Magazines such as Better Homes and Gardens, True Stories, and McCall's were targeted to cover the broad range of women's interests; however, the campaign all but ignored men's magazines, and this weakened the brand by leaving the perception that Ipana was a product for women ...