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  2. Make Up For Ever - Wikipedia

    en.wikipedia.org/wiki/Make_Up_For_Ever

    Make Up For Ever was founded in 1984 by make-up artist Dany Sanz. It provides cosmetics to many people, including professional make-up artists. LVMH acquired the brand in 1999 to expand its make-up services and developed the services to appeal to its customer base. In 2004, Nicolas Cordier was named CEO and formed a manager/creator team with Sanz.

  3. Foundation (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Foundation_(cosmetics)

    Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer , sunscreen , astringent or base layer for more complex cosmetics .

  4. ColourPop Cosmetics - Wikipedia

    en.wikipedia.org/wiki/ColourPop_Cosmetics

    Their makeup is also cruelty-free (meaning without the testing of animals.) The company also has a skincare brand under the name Fourth Ray Beauty and a sister brand focused on body makeup called Sol Body. ColourPop has won make up beauty awards from Glamour (2020), Allure (2019), Influenster (2018), Temptalia (2018, 2019), and OK! (2018).

  5. Ultima II (cosmetics line) - Wikipedia

    en.wikipedia.org/wiki/Ultima_II_(cosmetics_line)

    In 1983, Ultima II hired a 21-year-old Kevyn Aucoin to produce a new line of make-up products - The New Nakeds, making Kevyn the youngest ever Creative Director for a major cosmetics company. The New Nakeds collection was notable because it was the first time a major cosmetics company launched a collection with shades that were suitable for all ...

  6. Tarte Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Tarte_Cosmetics

    Tarte Cosmetics is an American cosmetics company headquartered in New York City. [1] [2] [3] It was founded by Maureen Kelly in 1999; her first product was a cheek stain that was used the following year for the cover of Self magazine. [4] Also in 2000, Tarte Cosmetics debuted its first order at Henri Bendel.

  7. Lipstick - Wikipedia

    en.wikipedia.org/wiki/Lipstick

    In 2012, Make Up For Ever created the "Aqua Rouge/Iconic Red" (shade #8) for Madonna to wear on her the MDNA Tour, [34] and celebrities like Taylor Swift used it according to fashion-targeted magazines such as Elle. [35] Another form of lip color, a wax-free, semi-permanent liquid formula, was invented in the 1990s by the Lip-Ink International ...

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