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It is a specific application of marketing principles and processes to sport products and to the marketing of non- sports products through association with sport. [ 3 ] Sports Marketing is a subdivision of marketing which focuses both on the promotion of sports events and teams as well as the promotion of other products and services through ...
Robert K. Merton describes "role set" as the "complement of social relationships in which persons are involved because they occupy a particular social status." [2] For instance, the role of a doctor has a role set comprising colleagues, nurses, patients, hospital administrators, etc. The term "role set" was coined by Merton in 1957.
Marketing science is a field that approaches marketing – the understanding of customer needs, and the development of approaches by which they might be fulfilled – predominantly through scientific methods, rather than through tools and techniques common with research in the arts or humanities.
Over two-thirds of the research was done regarding four sports: rowing, cycling, athletics, and swimming. [14] In America, sports play a big part of the American identity, however, sports science has slowly been replaced with exercise science. [18] Sports science can allow athletes to train and compete more effectively at home and abroad. [18]
Sociology of sport, alternately referred to as sports sociology, is a sub-discipline of sociology which focuses on sports as social phenomena. It is an area of study concerned with the relationship between sociology and sports , and also various socio-cultural structures, patterns, and organizations or groups involved with sport.
An example of a status set. A status set is a collection of social statuses that an individual holds. A person may have status of a daughter, wife, mother, student, worker, church member and a citizen. The term "status set" was coined by Robert K. Merton in 1957. He made a clear distinction between a "role set" and a "status set". [1]
The premiere governing body is the American College of Sports Medicine. An exercise physiologist's area of study may include but is not limited to biochemistry, bioenergetics, cardiopulmonary function, hematology, biomechanics, skeletal muscle physiology, neuroendocrine function, and central and peripheral nervous system function. Furthermore ...
Jargon, also referred to as "technical language", is "the technical terminology or characteristic idiom of a special activity or group". [8] Most jargon is technical terminology (technical terms), involving terms of art [9] or industry terms, with particular meaning within a specific industry.