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  2. Emphasis (typography) - Wikipedia

    en.wikipedia.org/wiki/Emphasis_(typography)

    Colors are important for emphasizing. Important words in a text may be colored differently from others. For example, many dictionaries use a different color for headwords, and some religious texts color the words of deities red, commonly referred to as rubric. In Ethiopic script, red is used analogously to italics in Latin text. [18]

  3. Visual rhetoric - Wikipedia

    en.wikipedia.org/wiki/Visual_rhetoric

    Touching upon rhetorical processes/decisions that affect a visual design is a venue for calling composition scholars’ attention of the function that arrangements of images and words play out in writing practices and thus communication, emphasizing the complex relationship between verbal and visual meanings.

  4. Wikipedia : Manual of Style/Text formatting

    en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/...

    An "appropriate, representative" color, when intended to identify with an organization's logo or branding, should use the most prominent accessible color in the logo. For example, Template:Pink Panther should be using a background of F6D4E6 (the color of the body in File:Pink Panther.png ) rather than E466A9 (the color of the background in that ...

  5. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Hypsos – great or worthy writing, sometimes called sublime; Longinus's theme in On the Sublime. Hysteron proteron – a rhetorical device in which the first key word of the idea refers to something that happens temporally later than the second key word; the goal is to call attention to the more important idea by placing it first.

  6. Lead paragraph - Wikipedia

    en.wikipedia.org/wiki/Lead_paragraph

    In journalism, the failure to mention the most important, interesting or attention-grabbing elements of a story in the first paragraph is sometimes called "burying the lead". Most standard news leads include brief answers to the questions of who, what, why, when, where, and how the key event in the story took place. In newspaper writing, the ...

  7. Wikipedia:Manual of Style - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Manual_of_style

    These are the news and magazine style of "pulling" material already in the article to reuse it in attention-grabbing decorative quotations. This unencyclopedic approach is a form of editorializing , produces out-of-context and undue emphasis , and may lead the reader to conclusions not supported in the material.

  8. Typography - Wikipedia

    en.wikipedia.org/wiki/Typography

    A revolving type case for wooden type in China, an illustration shown in a book published in 1313 by Wang Zhen Korean movable type from 1377 used for the Jikji. Although typically applied to printed, published, broadcast, and reproduced materials in contemporary times, all words, letters, symbols, and numbers written alongside the earliest naturalistic drawings by humans may be called typography.

  9. The Elements of Style - Wikipedia

    en.wikipedia.org/wiki/The_Elements_of_Style

    The Elements of Style (also called Strunk & White) is a style guide for formal grammar used in American English writing. The first publishing was written by William Strunk Jr. in 1918, and published by Harcourt in 1920, comprising eight "elementary rules of usage," ten "elementary principles of composition," "a few matters of form," a list of 49 "words and expressions commonly misused," and a ...