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The company is based in Dunstable near Luton; the home office building doubles as one of A.S. Watson's large UK distribution centres serving Savers, Superdrug, and The Perfume Shop. Customer service operations are based at Superdrug's head office in Croydon, London, and the company's registered office is Hutchinson House, Battersea, London.
In April 2006, Superdrug entered the Irish market, and in Britain began rolling out its "next generation" shops, the first of which opened in Uxbridge. These focused on cosmetics and fragrance above all else and used plasma screens throughout the shop. Superdrug announced their intention to create 150 more next generation shops in 2008. [8]
The Perfume Shop, Southside Wandsworth, London. The Perfume Shop is a United Kingdom perfume retailer founded in 1992 and owned by A.S. Watson (Health & Beauty UK) Ltd, which is part of the A.S. Watson Group. The A.S. Watson Group acquired The Perfume Shop in 2005.
In Europe, ASW's retail network comprises health and beauty chains: DC, Drogas, Kruidvat, Rossmann, Savers Health & Beauty, Superdrug, Trekpleister [fr; nl], Spektr and Watson's, as well as luxury perfumeries and cosmetics retail brands: Marionnaud, ICI Paris XL and The Perfume Shop. A.S. Watson is the world's largest health and beauty retailer.
In 2007, according to The Perfume Shop managing director Jeremy Seigal, Aguilera's debut fragrance was among the top five best-selling scents in its stores in the United Kingdom and Ireland. [123] In the same year, according to reports from Superdrug 's stores, it was the second and third celebrity fragrance most commercialized in the countries ...
Elizabeth Arden (See List of celebrity-branded perfumes) Jim Krivda 2006 Ange ou démon: Parfums Givenchy: 2006 Amour : Kenzo: 2006 Aoud Damascus: Montale: Pierre Montale 2006 Forever and Ever Dior : Dior: 2006 Black Orchid: Tom Ford: David Apel and Pierre Negrin (perfumers of the fragrance company Givaudan) [47] [48] 2006 Bvlgari Pour Homme ...
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