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The foundation of the uncertainty reduction theory stems from the information theory, originated by Claude E. Shannon and Warren Weaver. [2] Shannon and Weaver suggests, when people interact initially, uncertainties exist especially when the probability for alternatives in a situation is high and the probability of them occurring is equally high. [6]
Some models are general in the sense that they aim to describe all forms of communication. Others are specialized: they only apply to specific fields or areas. For example, models of mass communication are specialized models that do not aim to give a universal account of communication. [21] Another contrast is between linear and non-linear models.
The five essential parts of the Shannon–Weaver model: A source uses a transmitter to translate a message into a signal, which is sent through a channel and translated back by a receiver until it reaches its destination. [1] The Shannon–Weaver model is one of the first models of communication.
Anxiety/uncertainty management (AUM) theory is known as the high levels of anxiety one may experience as they come in contact with those of another culture.This concept was first introduced by William B. Gudykunst to further define how humans effectively communicate based on their anxiety and uncertainty in social situations.
A model of communication is a simplified presentation that aims to give a basic explanation of the process by highlighting its most fundamental characteristics and components. [16] [8] [17] For example, James Watson and Anne Hill see Lasswell's model as a mere questioning device and not as a full model of communication. [10]
Uncertainty is an unavoidable aspect of everyday life. The degree to which it is felt in a given situation varies among individuals. Because uncertainty is dependent upon perspective, "a person who believes himself or herself to be uncertain is uncertain." [2] However, people have different appetites and tolerances for uncertainty. For some ...
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Schramm's model of communication was published by Wilbur Schramm in 1954. It is one of the earliest interaction models of communication. [1] [2] [3] It was conceived as a response to and an improvement over earlier attempts in the form of linear transmission models, like the Shannon–Weaver model and Lasswell's model.