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  2. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Distribution is the process of making a product or service available for the consumer or business user who needs it, and a distributor is a business involved in the distribution stage of the value chain. Distribution can be done directly by the producer or service provider or by using indirect channels with distributors or intermediaries.

  3. Bulk purchasing - Wikipedia

    en.wikipedia.org/wiki/Bulk_purchasing

    Wholesaling is selling goods in large quantities at a low unit price to retail merchants. The wholesaler will accept a slightly lower sales price for each unit, if the retailer will agree to purchase a much greater quantity of units, so the wholesaler can maximize profit. A wholesaler usually represents a factory where goods are produced.

  4. Pricing - Wikipedia

    en.wikipedia.org/wiki/Pricing

    Pricing is the process whereby a business sets and displays the price at which it will sell its products and services and may be part of the business's marketing plan.In setting prices, the business will take into account the price at which it could acquire the goods, the manufacturing cost, the marketplace, competition, market condition, brand, and quality of the product.

  5. List of marketing terms - Wikipedia

    en.wikipedia.org/wiki/List_of_marketing_terms

    Many terms are used in the marketing field. AIDA (marketing) Arrow information paradox; Attack marketing; Bargain bin; Business-to-business; Business-to-consumer; Business-to-government; Cause marketing; Copy testing; Cost per conversion; Customer lifetime value; Customer relationship management; Decision making unit; Disintermediation; Double ...

  6. Sales - Wikipedia

    en.wikipedia.org/wiki/Sales

    While the sales process refers to a systematic process of repetitive and measurable milestones, the definition of the selling is somewhat ambiguous due to the close nature of advertising, promotion, public relations, and direct marketing. Selling is the profession-wide term, much like marketing defines a profession. Recently, attempts have been ...

  7. Supply and demand - Wikipedia

    en.wikipedia.org/wiki/Supply_and_demand

    Supply chain as connected supply and demand curves. In microeconomics, supply and demand is an economic model of price determination in a market.It postulates that, holding all else equal, the unit price for a particular good or other traded item in a perfectly competitive market, will vary until it settles at the market-clearing price, where the quantity demanded equals the quantity supplied ...

  8. Business process - Wikipedia

    en.wikipedia.org/wiki/Business_process

    A business process, business method, or business function is a collection of related, structured activities or tasks performed by people or equipment in which a specific sequence produces a service or product (that serves a particular business goal) for a particular customer or customers. Business processes occur at all organizational levels ...

  9. Price-based selling - Wikipedia

    en.wikipedia.org/wiki/Price-based_selling

    Most marketing gurus will lean towards the "sell value, not price" approach when it comes to marketing. This is called value based selling; the business is helping the customer understand what they are purchasing with their dollar, instead of just the obvious product, the sales associate is selling everything the product can do for the customer ...