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In 2008, Virginia Slims Superslims were introduced in a smaller-sized "Purse Pack." [4] In 2016, the package graphics for all styles were slightly altered, changing the stripes along the edge to a more mottled and floral-like appearance. All packings were simultaneously introduced in both menthol and non-menthol varieties.
The brand was relaunched in 1987 as the world's first superslim cigarette, and to compete with other slim cigarettes which were marketed towards women at the time, such as Virginia Slims. [ 2 ] [ 3 ] Susan Cameron was one of the people who oversaw the re-launch of the brand at the time.
5. Virginia Slims Superslims. Tar 1 mg. Nicotine 0.1 mg. Virginia is a cigarette brand owned by a tobacco industry giant, Altria (NYSE:MO). The brand focuses on female consumers mainly, offering a ...
Drawing inspiration from Virginia Slims, Eve sought to attract female consumers by positioning cigarettes as fashionable accessories. [6] Numerous print advertisements depicted women in elegant attire, a notably more conservative image compared to their Virginia Slims counterparts, which was associated with the women's movement . [ 7 ]
The title You've Come a Long Way, Baby was derived from a marketing slogan for Virginia Slims cigarettes. [9] The cover art, conceived by Red Design, uses a photograph of an obese young man dressed in a T-shirt bearing the words "I'm #1 so why try harder" while holding a cigarette.
The Virginia Slims World Championship Series [1] (its sponsored name) or WTA World Championship Series was the women's top tier tennis tour administered by the Women's Tennis Association that was first founded in 1970 as the Virginia Slims Series of events that were then part of ILTF World Circuit.
0–9. 1972 Virginia Slims Championships; 1984 Virginia Slims of Florida; 1985 Virginia Slims of Florida; 1986 Virginia Slims of Florida; 1986 Virginia Slims of Florida – Doubles
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