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  2. Discounts and allowances - Wikipedia

    en.wikipedia.org/wiki/Discounts_and_allowances

    Trade discounts are given to try to increase the volume of sales being made by the supplier. The discount described as trade rate discount is sometimes called "trade discount". Trade discount is the discount allowed on retail price of a product or something. for e.g. Retail price of a cream is 25 and trade discount is 2% on 25.

  3. Promotional merchandise - Wikipedia

    en.wikipedia.org/wiki/Promotional_merchandise

    A promotional bottle of water from Porsche of Ocala in Ocala, Florida. Sales of the US promotional products industry totaled $24 billion in 2017 and growing at a rate of 2.5 percent since 2012, according to statistics released by IBISWorld. [7] There are 26,413 business in this category and they employ 392,820 people across the United States. [7]

  4. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Inside sales promotion activities include window displays, product and promotional material display and promotional programs such as premium awards and contests. [1] Sale promotions often come in the form of discounts. Discounts impact the way consumers think and behave when shopping.

  5. Economic order quantity - Wikipedia

    en.wikipedia.org/wiki/Economic_order_quantity

    An important extension to the EOQ model is to accommodate quantity discounts. There are two main types of quantity discounts: (1) all-units and (2) incremental. [2] [3] Here is a numerical example: Incremental unit discount: Units 1–100 cost $30 each; Units 101–199 cost $28 each; Units 200 and up cost $26 each.

  6. High–low pricing - Wikipedia

    en.wikipedia.org/wiki/High–low_pricing

    High–low pricing (or hi–low pricing) is a type of pricing strategy adopted by companies, usually small and medium-sized retail firms, where a firm initially charges a high price for a product and later, when it has become less desirable, sells it at a discount or through clearance sales. [1]

  7. Coupon - Wikipedia

    en.wikipedia.org/wiki/Coupon

    In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product. Customarily, coupons are issued by manufacturers of consumer packaged goods [ 1 ] or by retailers, to be used in retail stores as a part of sales promotions .

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