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The brand's creative director, Zain, has described the city of Lahore as inspiring the designs found in their clothing. [1] [2] In 2022, Zain Ahmad was featured on Forbes' 30 under 30 Asia list for his co-founding of Rastah. [3] [4] In 2023, Rastah became the first Pakistani brand to be featured at London Fashion Week. [5] [6]
Pakistani fashion has flourished well in the changing environment of the fashion world. Since Pakistan came into being, its fashion has been historically evolved from different phases and made its unique identity. At this time, Pakistani fashion is a combination of traditional and modern styles and it has become the cultural identification of ...
Khaadi (pronounced [kʰaːd̪iː]) is a Pakistani fashion and lifestyle brand, founded in December 1998. Its headquarters are located in Karachi. As of 2015, it operates 46 stores in 17 cities across Pakistan and 17 stores across the United Kingdom and the GCC. [1] [2] As of 2022, Khaadi operates 60 stores in 30 cities within Pakistan. [3]
Peshawari chappals have become increasingly popular [4] in other parts of Pakistan; even wearing them with jeans has become a fashion trend, especially among urban youth. [5] With increased availability through e-commerce websites, they are now appearing in new designs in many cities of Pakistan and Dubai.
Bhatti immigrated to France in 1976, where he married a French woman and established himself as a fashion designer. [1] [2] [3] In 1977, he left for Paris to pursue an MBA without having the necessary financial resources. However, he found employment in a retail store, first as a cleaner, then as a packer, before becoming a salesman. [4]
Amir Adnan’s work has been showcased at numerous events, such as Dubai Fashion Week, [7] Fashion Week Karachi, Fashion Week Lahore, and the Fox TV Live Show [8] in LA. He also displayed his collection at Fashion Pakistan Week (FPW) in Spring/Summer 2018 in Karachi while creating awareness about the deaf community, and having members participate in the walk.
Sana Safinaz was founded by Sana Hashwani and Safinaz Muneer in 1989 with seed investment of a few thousand rupees. [1]In 2021, "Mahay" collection, broke all records ever made in fashion industry with ever highest sales worldwide.
Bareezé is a Pakistani high-end fashion retailer which is based in Lahore, Pakistan. [2] It has its operations in Malaysia, United Arab Emirates, and the United Kingdom. It was founded by Pakistani fashion designer and philanthropist Seema Aziz. [1] [3]