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  2. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or manufacturer. Products can be marketed to other businesses (B2B) or directly to consumers (B2C). [5]

  3. United Nations Development Programme - Wikipedia

    en.wikipedia.org/wiki/United_Nations_Development...

    Website. www.undp.org. The United Nations Development Programme (UNDP) [note 1] is a United Nations agency tasked with helping countries eliminate poverty and achieve sustainable economic growth and human development. The UNDP emphasizes on developing local capacity towards long-term self-sufficiency and prosperity.

  4. List of typographical symbols and punctuation marks - Wikipedia

    en.wikipedia.org/wiki/List_of_typographical...

    Typographical symbols and punctuation marks are marks and symbols used in typography with a variety of purposes such as to help with legibility and accessibility, or to identify special cases. This list gives those most commonly encountered with Latin script. For a far more comprehensive list of symbols and signs, see List of Unicode characters.

  5. Unique selling proposition - Wikipedia

    en.wikipedia.org/wiki/Unique_selling_proposition

    Definition. A unique selling proposition (USP) refers to the unique benefit exhibited by a company, service, product or brand that enables it to stand out from competitors. [4] The unique selling proposition must be a feature that highlights product benefits that are meaningful to consumers. [5] USP focuses on explicit claims of uniqueness ...

  6. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  7. PDF - Wikipedia

    en.wikipedia.org/wiki/PDF

    Forms Data Format is defined in the PDF specification (since PDF 1.2). The Forms Data Format can be used when submitting form data to a server, receiving the response, and incorporating it into the interactive form. It can also be used to export form data to stand-alone files that can be imported back into the corresponding PDF interactive form.

  8. Environmental, social, and governance - Wikipedia

    en.wikipedia.org/wiki/Environmental,_social,_and...

    There was a new form of pressure applied, acting in a coalition with environmental groups: using the leveraging power of collective investors to encourage companies and capital markets to incorporate environmental and social risks and opportunities into their decision-making.

  9. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible. These variables are often grouped into four key components, often referred to as the "Four Ps of Marketing." These four P's are:

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