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Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...
Three logos: NASA, IBM by Paul Rand and the International Bureau of Weights and Measures. Coat of arms of the Chiswick Press. A logo (abbreviation of logotype; [1] from Ancient Greek λόγος (lógos) 'word, speech' and τύπος (túpos) 'mark, imprint') is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition.
The logographers (from the Ancient Greek λογογράφος logográphos, a compound of λόγος lógos, here meaning "story" or "prose", and γράφω gráphō, "write") were the Greek historiographers and chroniclers before Herodotus, "the father of history".
Egyptian hieroglyphs, examples of logograms. In a written language, a logogram (from Ancient Greek logos 'word', and gramma 'that which is drawn or written'), also logograph or lexigraph, is a written character that represents a semantic component of a language, such as a word or morpheme.
The Chi-Rho, a monogram of the first two letters of the Greek word for Christ A monogram is a motif made by overlapping or combining two or more letters or other graphemes to form one symbol . Monograms are often made by combining the initials of an individual or a company, used as recognizable symbols or logos .
The stoichedon style of epigraphy (from στοιχηδόν, a Greek adverb meaning "in a row") was the practice of engraving ancient Greek inscriptions in capitals in such a way that the letters were aligned vertically as well as horizontally. Texts of this form give the appearance of being composed in a grid with the same number of letters in ...
These include ethos, pathos, and logos, all three of which appear in Aristotle's Rhetoric. [1] Together with those three modes of persuasion, there is also a fourth term, kairos (Ancient Greek: καιρός), which is related to the “moment” that the speech is going to be held. [2]
The Greek alphabet has been used to write the Greek language since the late 9th or early 8th century BC. [2] [3] It was derived from the earlier Phoenician alphabet, [4] and is the earliest known alphabetic script to have developed distinct letters for vowels as well as consonants. [5]