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REI Co-Op, more casually referred to as REI (an acronym for Recreational Equipment Inc.), is a retailer of outdoor and athletic equipment founded in 1938.
In November 2018, after neighboring Whole Foods Market, and its parent company Amazon, raised the company-wide minimum wage to $15 per hour, Anderson led the group, then made up of around 200 workers, to call for consumers to boycott the co-op for the same bump in wages, and for better working conditions, partnering again with Coworker.org. REI responded saying that Anderson was "not an REI ...
As a result, REI Co-op is shifting its approach to product, as evident in its recent brand partnerships and the strategy for its own private label. Throughout 2021, REI’s partnerships have ...
REI is an American retail and outdoor recreation services corporation. Rei or REI may also refer to: People. Given name or nickname. Rei ...
Novara, was the private label brand of bicycles, apparel and bicycle accessories, that was exclusively available through the consumer cooperative REI. The brand was introduced in 1983 and was headquartered in Kent, Washington. [1] Novara bikes are designed in house; outsourced for manufacturing, then finished by REI. [2]
In 2023, REI bled money, losing $311 million, its second year of losses in a row while sales slipped 2.4% to $3.76 billion, hurt by a shrinking outdoor-gear market and REI’s own missteps.
In 1996, Jewell joined the board of Recreational Equipment Inc. (REI). In 2000 she was named chief operating officer. REI is a retailer of outdoor gear that operates as a member-owned cooperative. [10] [11] In 2005, she succeeded Dennis Madsen as chief executive officer (CEO). [3] In 2006 Jewell was named Puget Sound Business Journal CEO of the ...
February 12, 2025 at 8:15 AM 14 wicked-good deals from L.L. Bean's End Of Season sale: Save up to 50% for a limited time For a limited time, you can get up to 50% off good outdoor gear for him and ...
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