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Nike By You (Previously "NikeiD") is a service provided by Nike allowing customers to personalize and design their own Nike merchandise, most specifically footwear but also sportswear. They offer online services as well as physical studios in different countries around the world, including: United Kingdom , Italy , France , Japan , Spain ...
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Free People developed an app which allows users to shop and to upload their own looks and pictures wearing Free People clothing and products. In 2006, Free People partnered with Ed Mullen Studio to design an e-commerce strategy. [5] As of 2021, Free People sells in over 1,400 specialty stores worldwide.
Stitch Fix, Inc. is an online personal styling service in the United States. It uses recommendation algorithms and data science to personalize clothing items based on size, budget and style. The company was founded in 2011 and had an initial public offering in 2017 with a valuation of $1.6 billion. [ 3 ]
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Justice is a clothing brand sold exclusively through Walmart targeting the tween girl market. In 2020, it became a brand owned by the private equity firm Bluestar Alliance. Justice makes apparel, underwear, sleepwear, swimwear, lifestyle, accessories, and personal care products for girls age roughly 6–12.
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Fabletics is a global, active lifestyle brand that sells both men's and women's sportswear, footwear and accessories, commonly referred to as "activewear". [5] [6] [7] The company operates on a membership model and is known for its e-commerce business approach and also has over 100 brick-and-mortar stores.