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  2. Customer satisfaction - Wikipedia

    en.wikipedia.org/wiki/Customer_satisfaction

    Customer satisfaction is a term frequently used in marketing to evaluate customer experience. It is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as "the number of customers, or percentage of total customers, whose reported experience with a firm, its products ...

  3. Kano model - Wikipedia

    en.wikipedia.org/wiki/Kano_model

    Performance attributes are those for which more is better, and a better performance attribute will improve customer satisfaction. Conversely, a weak performance attribute reduces customer satisfaction. When customers discuss their needs, these needs will fall into the performance attributes category.

  4. Customer satisfaction research - Wikipedia

    en.wikipedia.org/wiki/Customer_satisfaction_research

    Many customer satisfaction studies are intentionally or unintentionally only descriptive in nature because they give a snapshot in time of customer attitudes. If the study instrument is administered to groups of customers periodically, then a descriptive picture of customer satisfaction through time can be developed ("tracking" or cohort study).

  5. Starbucks' Turnaround Plan Is Here. Is the Coffee Stock a Buy?

    www.aol.com/starbucks-turnaround-plan-coffee...

    Niccol's plan seems like a good first step toward improving customer satisfaction and jump-starting Starbucks' growth. Tackling customer complaints about slow service and inconsistent quality is ...

  6. Service quality - Wikipedia

    en.wikipedia.org/wiki/Service_quality

    However, customer satisfaction is an indirect measure of service quality. Research has also indicated that the presence of service quality leads to several outcomes including changes in perceived value, customer satisfaction and loyalty intentions with consumers [16] [17]

  7. Total quality management - Wikipedia

    en.wikipedia.org/wiki/Total_quality_management

    SCADA. v. t. e. Total quality management (TQM) is an organization-wide effort to "install and make a permanent climate where employees continuously improve their ability to provide on-demand products and services that customers will find of particular value." [1] Total emphasizes that departments in addition to production (for example sales and ...

  8. Customer experience - Wikipedia

    en.wikipedia.org/wiki/Customer_experience

    This is related to a customer's satisfaction with their experience. By understanding what causes satisfaction or dissatisfaction with a customer's experience, management can appropriately implement changes within their approach (Ren, Wang & Lin, [23] 2016). A study on the customer experience in budget hotels revealed interesting results.

  9. Customer service training - Wikipedia

    en.wikipedia.org/wiki/Customer_service_training

    Customer service classes can be taught in a traditional classroom setting with workbooks or DVD and a trainer, through various methods of e-learning (web based training), or a blend (blended learning) of the two. An advantage of classroom training, whether traditional or the synchronous form of blended learning, is that participants can discuss ...

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