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  2. Easy and effective heartburn remedies - AOL

    www.aol.com/article/2016/03/22/easy-and...

    This baking soda method is great for helping with heartburn, but it should only be used in moderation, as baking soda can lead to nausea if taken too often. Simply mix a little bit of baking soda ...

  3. Arm & Hammer - Wikipedia

    en.wikipedia.org/wiki/Arm_&_Hammer

    In 1972, Arm & Hammer launched an advertising campaign promoting the idea that a box of baking soda in the refrigerator could control odors. [4] The campaign is considered a classic of marketing, leading within a year to more than half of American refrigerators containing a box of baking soda. [5] [6] This claim has often been repeated since then.

  4. Church & Dwight - Wikipedia

    en.wikipedia.org/wiki/Church_&_Dwight

    Their partnership had begun in 1846 with the two founders selling sodium bicarbonate (also known as baking soda) that they refined in Dwight's kitchen. [2] The Arm & Hammer name and logo, which dates back to the 1860s, [3] is often incorrectly claimed to have originated with tycoon Armand Hammer. Hammer was so often asked about the Church ...

  5. Sodium bicarbonate - Wikipedia

    en.wikipedia.org/wiki/Sodium_bicarbonate

    It is often claimed that baking soda is an effective odor remover [71] [better source needed] and recommended that an open box be kept in the refrigerator to absorb odor. [72] This idea was promoted by the leading U.S. brand of baking soda, Arm & Hammer, in an advertising campaign starting in 1972. [73]

  6. Old pantry staple is new again with people using it to ...

    www.aol.com/news/baking-soda-water-health-trend...

    Before you drink baking soda water to improve fitness or lower disease risk, experts want you to know where the research stands and what the risks are. Old pantry staple is new again with people ...

  7. How Long Does Baking Soda Last? - AOL

    www.aol.com/lifestyle/food-how-long-does-baking...

    Baking soda does indeed lose its potency over time. If you unwittingly let it expire, your next fluffy cake or bread recipe will emerge from the oven as dense and heavy as a hockey puck. By ...

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