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A target rating point (abbreviated as TRP; also television rating point for televisions) is a metric used in marketing and advertising to compare target audience impressions of a campaign or advertisement through a communication medium relative to the target audience population size.
An impression (in the context of online advertising) is when an ad is fetched from its source, and is countable. Whether the ad is clicked is not taken into account. [ 1 ] Each time an ad is fetched, it is counted as one impression.
In February 2017, live streaming was introduced to the official YouTube mobile app. Live streaming via mobile was initially restricted to users with at least 10,000 subscribers, [67] but as of mid-2017 it has been reduced to 100 subscribers. [68] Live streams support HDR, can be up to 4K resolution at 60 fps, and also support 360° video. [49] [69]
Target groups could include age, gender, ethnicity, religion, or any combination of these. AMA can also be reported for different time periods, such as live, same-day, or delayed viewing. The term "average minute audience" is a standard metric used in television audience measurement.
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Livestreaming, live-streaming, or live streaming is the streaming of video or audio in real time or near real time. While often referred to simply as streaming , the real time nature of livestreaming differentiates it from other non- live broadcast forms of streamed media such as video-on-demand , vlogs and video-sharing platforms such as YouTube .
Tech billionaire Elon Musk slammed actor Dana Carvey’s impression of him on “Saturday Night Live” (SNL), saying the comedy show is “dying.” “SNL has been dying slowly for years, as ...