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  2. Salesforce - Wikipedia

    en.wikipedia.org/wiki/Salesforce

    Salesforce, Inc. is an American cloud -based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, artificial intelligence, and application development.

  3. Salesforce Marketing Cloud - Wikipedia

    en.wikipedia.org/wiki/Salesforce_Marketing_Cloud

    Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing.

  4. Software as a service - Wikipedia

    en.wikipedia.org/wiki/Software_as_a_service

    Software as a service. Software as a service (SaaS / sæs / [1]) is a cloud computing service model where the provider offers use of application software to a client and manages all needed physical and software resources. [2] Unlike other software delivery models, it separates "the possession and ownership of software from its use". [3]

  5. SAML-based products and services - Wikipedia

    en.wikipedia.org/wiki/SAML-based_products_and...

    SAML-based products and services. Security Assertion Markup Language (SAML) is a set of specifications that encompasses the XML -format for security tokens containing assertions to pass information about a user and protocols and profiles to implement authentication and authorization scenarios.

  6. Partner relationship management - Wikipedia

    en.wikipedia.org/wiki/Partner_relationship...

    Training, certification, and accreditation automation; Deal registration programs, under which vendors register the partner who has brought them a potential deal with a qualified prospect as their intended or preferred channel for a subsequent sale, [3] allowing the registered partner a discount on the sale price. [4]

  7. Workday, Inc. - Wikipedia

    en.wikipedia.org/wiki/Workday,_Inc.

    Workday, Inc., is an American on‑demand (cloud-based) financial management, human capital management, and student information system software vendor. Workday was founded by David Duffield, founder and former CEO of ERP company PeopleSoft, along with former PeopleSoft chief strategist Aneel Bhusri, following Oracle's acquisition of PeopleSoft in 2005.

  8. Salesforce to buy data protection provider Own Company for $1 ...

    www.aol.com/news/salesforce-buy-data-protection...

    September 5, 2024 at 4:42 PM. (Reuters) -Salesforce said on Thursday it would buy Own Company, a provider of data protection and management solutions, for $1.9 billion in cash to accelerate growth ...

  9. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Siebel introduced the first mobile CRM app called Siebel Sales Handheld in 1999. The idea of a stand-alone, cloud-hosted customer base was soon adopted by other leading providers at the time, including PeopleSoft (acquired by Oracle), [13] Oracle, SAP and Salesforce.com. [16] The first open-source CRM system was developed by SugarCRM in 2004 ...

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