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Pepsi Number Fever, [1] also known as the 349 incident, [2] was a promotion held by PepsiCo in the Philippines in 1992, which led to riots [3] and the death of at least five people. [ 4 ] A similar promotion ran in Poland in 1995, known as Numeromania, although it did not cause as much controversy.
This was the first logo officially named the "Pepsi Globe". The design was refined in August 2003 when the typeface was updated and the Pepsi Globe became more detailed. This version remained mostly the same in 2008 when Pepsi redesigned the packaging once more to show different backgrounds on each can, though the color remained blue.
Date/Time Thumbnail Dimensions User Comment; current: 22:34, 1 February 2023: 220 × 155 (11 KB): AsanaliSh: Reverted to version as of 19:01, 25 January 2023 (UTC)
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The juice brand, a subsidiary of Pepsi from 1998 to 2021, removed its front-and-center logo in favor of a tall glass of orange juice. Social media, then in its early days, hated the design.
On March 28, PepsiCo announced that its flagship brand Pepsi will be using a new logo across its products, the first update to the logo in 14 years.
The Pepsi Globe is the logo for Pepsi and was considered one of it’s owned American sodas with the red, blue, and white sphered-like shape.
Companies young and old go through changes and growing pains over the years. It's hard to believe how much some big-name company logos have changed while others seem to have changed hardly at all.