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The NASCAR Cup Series is the top racing series of the National Association for Stock Car Auto Racing (NASCAR), the most prestigious stock car racing series in the United States. The series began in 1949 as the Strictly Stock Division, and from 1950 to 1970 it was known as the Grand National Division.
The team was founded in 1995 as ST Racing by advertising executive Tad Geschickter and crew chief Steve Plattenberger, competing in the Busch Grand National Series (now the NASCAR Xfinity Series). In 2006, the team rebranded to JTG Racing under the ownership of Geschickter and his wife Jodi, and began competing in the Cup Series, initially as a ...
A deal with Oracle Corporation fell through.) [122] As a result, driver Kyle Busch left JGR for Richard Childress Racing and was replaced by Ty Gibbs who brought sponsorship from Monster Energy, which sponsored him in the Xfinity and ARCA Series. They will sponsor him in the Cup Series in a "strong capacity". [123]
Hendrick Motorsports has won a NASCAR-record 312 Cup Series races and 14 Cup Series owners and drivers championships to go with three Truck Series owners and drivers titles and one Xfinity Series drivers crown. Additionally, the team has 28 Xfinity Series race wins, 26 Truck Series race wins, and seven ARCA Menards Series race wins. [1]
NASCAR secured permanent corporate sponsorship from R.J. Reynolds Tobacco Company, leading to a rebranding of the sport's top series from the Grand National Division to the Winston Cup Series. Notably, R.J. Reynolds, the company's founder, was born and raised in Patrick County , just a few miles from the Wood Brothers team's headquarters.
NASCAR is looking for a fourth premier partner for the Cup Series alongside Busch Beer, Coca-Cola, and Xfinity, following GEICO's departure from the partnership after the 2024 season. [ 98 ] [ 99 ] King's Hawaiian is expected to leave RFK Racing for another team, reportedly as a result of a brand conflict with one of RFK's new sponsors.
This was the first season under NASCAR's new tiered sponsorship model after rejecting Monster Energy's offer to extend its title sponsorship. [6] [7] On December 5, 2019, NASCAR announced Busch Beer, Coca-Cola, GEICO, and Xfinity as the Premier Partners of the NASCAR Cup Series, replacing the sole title sponsor of Monster Energy.
Roush Fenway Keselowski Racing, doing business as RFK Racing, is an American professional stock car organization that currently competes in the NASCAR Cup Series.One of NASCAR's largest racing teams in the 2000s and early 2010s, Roush formerly ran teams in the NASCAR Xfinity Series, NASCAR Craftsman Truck Series, ARCA Menards Series, Trans-Am Series and IMSA Camel GT.