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  2. Weasel word - Wikipedia

    en.wikipedia.org/wiki/Weasel_word

    In rhetoric, a weasel word, or anonymous authority, is a word or phrase aimed at creating an impression that something specific and meaningful has been said, when in fact only a vague, ambiguous, or irrelevant claim has been communicated. The terms may be considered informal. Examples include the phrases "some people say", "it is thought", and ...

  3. History of advertising - Wikipedia

    en.wikipedia.org/wiki/History_of_advertising

    Advertising revenue as a percent of US GDP shows a rise in audio-visual and digital advertising at the expense of print media. [ 1] The history of advertising can be traced to ancient civilizations. It became a major force in capitalist economies in the mid-19th century, based primarily on newspapers and magazines.

  4. English orthography - Wikipedia

    en.wikipedia.org/wiki/English_orthography

    English orthography is the writing system used to represent spoken English, [ 1][ 2] allowing readers to connect the graphemes to sound and to meaning. [ 3] It includes English's norms of spelling, hyphenation, capitalisation, word breaks, emphasis, and punctuation . Like the orthography of most world languages, English orthography has a broad ...

  5. Frindle - Wikipedia

    en.wikipedia.org/wiki/Frindle

    Frindle is a middle-grade American children's novel written by Andrew Clements, illustrated by Brian Selznick, and published by Aladdin Paperbacks in 1996. It was the winner of the 2016 Phoenix Award, which is granted by the Children's Literature Association annually to recognize one English-language children's book published twenty years earlier that did not win a major literary award at the ...

  6. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    v. t. e. Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [ 1] Online advertising includes email marketing, search engine marketing (SEM), social media ...

  7. Grammar - Wikipedia

    en.wikipedia.org/wiki/Grammar

    Portal. v. t. e. In linguistics, a grammar is the set of rules for how a natural language is structured, as demonstrated by its speakers or writers. Grammar rules may concern the use of clauses, phrases, and words. The term may also refer to the study of such rules, a subject that includes phonology, morphology, and syntax, together with ...

  8. Figure of speech - Wikipedia

    en.wikipedia.org/wiki/Figure_of_speech

    A figure of speech or rhetorical figure is a word or phrase that intentionally deviates from straightforward language use or literal meaning to produce a rhetorical or intensified effect (emotionally, aesthetically, intellectually, etc.). [ 1][ 2] In the distinction between literal and figurative language, figures of speech constitute the latter.

  9. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    The PLATO system was launched in 1960 at the University of Illinois and subsequently commercially marketed by Control Data Corporation.It offered early forms of social media features with innovations such as Notes, PLATO's message-forum application; TERM-talk, its instant-messaging feature; Talkomatic, perhaps the first online chat room; News Report, a crowdsourced online newspaper, and blog ...

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