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Bundaberg Rum is a major sponsor of the Australian Wallabies rugby union team and also sponsors the Bundaberg Rum Rugby Series. Bundaberg is also a sponsor of the NSW Waratahs. [32] Bundaberg Rum sponsored the rugby league ANZAC Test till 2009. Bundaberg Rum signed a 5-year deal with the NRL to be the official dark rum of the NRL. They are also ...
The Bundaberg Rum bear first appeared in 1961 and was created by Sam McMahon the brother of former Australian Prime Minister Billy McMahon. It was designed to soften rum's aggressive image and broaden its appeal from the traditional older male drinker to a more sociable audience.
In 2023, Bundaberg Brewed Drinks launched its new state-of-the-art Master Brewery after two years of construction. The purpose-built facility remains in Bundaberg and allows for increase production and is equipped for future expansion. [8] The same year, Bundaberg Brewed Drinks was inducted into the Queensland Business Leaders Hall of Fame. [9]
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Bundaberg Rum Test, the sponsorship-derived name for the ANZAC Test between 2004 and 2008; Bundaberg Spirit, a team in the Queensland State League association football competition; Bundaberg South, Queensland, a southern suburb of Bundaberg; Bundaberg Regional Council, the local government area encompassing the city of Bundaberg from 2008 ...
On 27 November 2015, the Australian Rugby League Commission announced that Fox Sports had secured the rights to air all National Rugby League games excluding the NRL Grand Final (which continues to be aired on Nine Network) live for the 2018–22 seasons. [2]
The 2008 Rugby League World Cup was the thirteenth World Cup for men’s rugby league national teams. It was held between 26 October and 22 November and was won by New Zealand, who defeated Australia 34–20 in the final in one of the greatest upsets in the sports history.
The resulting explosion caused a raging inferno within minutes, as the contents of the rum vats fed the flames. There were 63 vats of rum and spirits each containing 10,000 gallons. [ 1 ] This spectacular fire drew a large crowd of spectators and police cordoned off the area due to the intense heat.