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Publicity stunt in Salt Lake City, 1910: "Little Hip" the elephant, advertising newspaper and theater. Austin A40 Sports, c. 1951.To promote the A40 Sports, Leonard Lord, Chairman of Austin, bet Alan Hess of the company's publicity department that he could not drive round the world in 30 days in the car.
In addition Opel RAK demonstrations were also highly successful as publicity stunts for the Opel car company. [7] The Lippisch Ente (meaning “duck” in German), the world's first rocket-powered glider [ 8 ] and piloted for its first flight on June 11, 1928, [ 9 ] by Fritz Stamer at Wasserkuppe , [ 10 ] was bought and operated by Opel in ...
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As a publicity stunt to promote the A40 Sports, Leonard Lord bet Alan Hess of Austin's publicity department that he could not drive round the world in 30 days in the car. In 1951 an A40 Sports driven by Hess [ 4 ] achieved the round-the-world feat in 21 days rather than the planned 30 – with the assistance of a KLM cargo plane – covering ...
The Crash at Crush was a one-day publicity stunt in the U.S. state of Texas that took place on September 15, 1896, in which two uncrewed locomotives were crashed into each other head-on at high speed.
This series' highlights included the presenters attempting to make amphibious cars, setting an indoor speed record with an F1 car, and conducting challenges as van drivers. A film shown in this series received several complaints, which led to Jeremy Clarkson admitting that some of its content was staged for a publicity stunt.
Fisher staged an elaborate publicity stunt in which he attached a hot-air balloon to a white Stoddard-Dayton automobile and flew the car over downtown Indianapolis. Thousands of people observed the spectacle and Fisher triumphantly drove back into town, becoming an instant media sensation.
Prior to the Airflow's debut, Chrysler did a publicity stunt in which they reversed the chassis, placing the front axle and steering gear of a conventional 1933 Chrysler Six at the back of the car, which allowed the car to be driven "backwards" throughout Detroit. The stunt caused a near panic, but the marketing department felt that this would ...