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2. Store manager - Wikipedia

   en.wikipedia.org/wiki/Store_manager

   The store manager is responsible for hiring, training, and in some cases, development of employees. The manager must ensure staffing levels are adequate to effectively operate the store, and ensure employees receive training necessary for their job responsibilities. Managers may be responsible for developing employees so the company can promote ...

3. Shopkeeper - Wikipedia

   en.wikipedia.org/wiki/Shopkeeper

   A shopkeeper is a retail merchant or tradesman; one who owns or operates a small store or shop. [1] Generally, shop employees are not shopkeepers, but are often incorrectly referred to as such. At larger companies, a shopkeeper is usually referred to as a manager, since the owner is not able to manage the business being a single shopkeeper, so ...

4. Category management - Wikipedia

   en.wikipedia.org/wiki/Category_management

   Category management is a retailing and purchasing concept in which the range of products purchased by a business organization or sold by a retailer is broken down into discrete groups of similar or related products. These groups are known as product categories (examples of grocery categories might be: tinned fish, washing detergent, toothpastes ...

5. Chief marketing officer - Wikipedia

   en.wikipedia.org/wiki/Chief_marketing_officer

   A chief marketing officer (CMO), also called a marketing director or chief brand officer (CBO), [1][2] is a C-suite corporate executive responsible for managing marketing activities in an organization. The CMO leads brand management, marketing communications (including advertising, promotions and public relations), market research, product ...

6. Floorwalker - Wikipedia

   en.wikipedia.org/wiki/Floorwalker

   Floorwalker. A floorwalker is a senior employee in a large store (usually a department store) who supervises sales staff, in addition to directing and assisting customers and resolving complaints and returns. Until the early twentieth century, when formal training came into vogue, the floorwalker would often be responsible for training new ...

7. Retail marketing - Wikipedia

   en.wikipedia.org/wiki/Retail_marketing

   A retail mix is devised for the purpose of coordinating day-to-day tactical decisions. The retail marketing mix typically consists of six broad decision layers including product decisions, place decisions, promotion, price, personnel and presentation (also known as physical evidence). The retail mix is loosely based on the marketing mix, but ...