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  2. Hootsuite - Wikipedia

    en.wikipedia.org/wiki/Hootsuite

    Hootsuite Toronto Office. Hootsuite is a social media management platform, created by Ryan Holmes in 2008. [6] The system's user interface takes the form of a dashboard, and supports social network integrations for Twitter, Facebook, Instagram, LinkedIn, Pinterest, YouTube and TikTok.

  3. Online video analytics - Wikipedia

    en.wikipedia.org/wiki/Online_video_analytics

    Online video analytics (also known as Web video analytics) is the measurement, analysis and reporting of videos viewed online. It is used for the purposes of understanding the consumption patterns ( behavioral analysis ) and optimizing viewing experience ( quality of service analysis).

  4. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

  5. Social media analytics - Wikipedia

    en.wikipedia.org/wiki/Social_media_analytics

    Social media analytics or social media monitoring is the process of gathering and analyzing data from social networks such as Facebook, Instagram, LinkedIn, or Twitter. A part of social media analytics is called social media monitoring or social listening. It is commonly used by marketers to track online conversations about products and companies.

  6. For Dummies - Wikipedia

    en.wikipedia.org/wiki/For_Dummies

    DOS For Dummies became popular due to the rarity of beginner-friendly materials for using DOS. The Windows title written by Andy Rathbone was soon released. While initially the series focused solely on software and technology topics, it later branched out to more general-interest titles, with topics as diverse as Acne For Dummies , Chess For ...

  7. Ryan Holmes - Wikipedia

    en.wikipedia.org/wiki/Ryan_Holmes

    Ryan Holmes (born December 30, 1974) [citation needed] is a Canadian computer programmer and internet entrepreneur. He is best known as the founder and CEO of Hootsuite, a social media management tool for businesses with more than 18 million users [1] and Holmes' fifth startup. [2]

  8. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

  9. Predictive analytics - Wikipedia

    en.wikipedia.org/wiki/Predictive_analytics

    Predictive analytics is a set of business intelligence (BI) technologies that uncovers relationships and patterns within large volumes of data that can be used to predict behavior and events. Unlike other BI technologies, predictive analytics is forward-looking, using past events to anticipate the future. [3]