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Fluoride toothpaste, with concentrations of 1000 ppm and above, reduces the risk of dental caries in school-aged children and adolescents. [10] As primary teeth are being developed, the ingestion of fluoride causes the teeth to form stronger and more resistant to cavities, although this increases the risk of dental fluorosis.
A man brushing his teeth while looking in a mirror. Tooth brushing is the act of scrubbing teeth with a toothbrush equipped with toothpaste.Interdental cleaning (with floss or an interdental brush) can be useful with tooth brushing, and together these two activities are the primary means of cleaning teeth, one of the main aspects of oral hygiene. [1]
An automatic toothpaste dispenser is a wall-mounted or counter-top device used to dispense toothpaste by pressing the toothbrush against the inside plates of the dispenser, so it automatically squeezes an appropriate amount of toothpaste and avoids waste.
The British Dental Health Foundation names the Triumph 5000 as the platinum leader in plaque removal. [32] 2012: Oral-B Trizone 1000 electric toothbrush with brush head shape and brushing technique similar to a manual brush. 2014: the first toothbrush with Bluetooth 4.0 Oral-B SmartSeries technology.
A 1930s poster from the Work Projects Administration promoting oral hygiene. Tooth decay is the most common global disease. [14] Over 80% of cavities occur inside fissures in teeth where brushing cannot reach food left trapped after eating and saliva and fluoride have no access to neutralize acid and remineralize demineralized teeth, unlike easy-to-clean parts of the tooth, where fewer ...
Toothpaste comes in a variety of colors and flavors, intended to encourage use of the product. The three most common flavorants are peppermint, spearmint, and wintergreen. Toothpaste flavored with peppermint-anise oil is popular in the Mediterranean region. These flavors are provided by the respective oils, e.g. peppermint oil. [18]
Tom's of Maine: founded by Tom and Kate Chappell in 1970 with US$5,000. In 2006, a controlling 84% stake in Tom's of Maine was purchased by Colgate-Palmolive for US$100 million. [45] The Chappells own the remaining sixteen percent. Ultra Brite: [46] an American toothpaste and tooth-whitener marketed by Colgate-Palmolive in the United States.
Close-Up toothpaste is also available in the Philippines, Pakistan, Peru, Argentina, Vietnam, Sri Lanka, India, Iran, Brazil, Russia, Nigeria, Indonesia, Bangladesh and Egypt. It is one of the top brands in terms of sales in India. [6] The brand is positioned to target the youth segment with a lifestyle appeal in its advertising campaigns. [7]