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The Chevrolet One-Fifty (or 150) was the economy/fleet model of the Chevrolet car from 1953 until 1957. [1] It took its name by shortening the production series number (1500) by one digit in order to capitalize on the numerical auto name trend of the 1950s. The numerical designation "150" was also sporadically used in company literature.
This wasn't lost on Chevrolet's engineers, who managed to up the horsepower in 1956 from 162 hp to 225 hp with optional add-ons. [12] For 1956 the 265 cid V8 engine was modified to include an integral oil filter, with a range of power choices from 162 HP for the base V8 up to 240 HP for R.P.O. 411 "Super Power Pack" offered mid-year.
A front-end design envisioned for the next Imperial penned by Chrysler/Imperial exterior studio senior stylist Chet Limbaugh came to the attention of Elwood Engel. It featured a "waterfall" grille with thin vertical chrome bars separated by a body-colored band running through the center, which started on top of the nose and flowed down.
Model years 1955 & 1956 had the “egg crate grill”. 1955 had the emblems below the lateral line of the front fender, whereas in 1956, the emblem was located above the lateral line and the hood emblem was a bit higher on the hood. In 1957, the grill changed to a more open design and the hood was given “spears” resembling the Bel Air.
However, it was criticized for having a rear engine, rear-wheel-drive layout while the Mini had paved the way for front engine, front-wheel drive small cars. But the main problem that soon damaged its reputation was poor quality control at the new, purpose-built Linwood plant, and an underdeveloped design that was rushed into production within ...
Buick added Dagmars on its 1954 and 1955 models, in 1954 as part of the bumper assembly, and moved into the grille in 1955. Packard included large Dagmars on the bumper in 1955 and 1956 models. Full-sized Chevys in 1961 and 1963 also had small rubber Dagmars on the front bumper, and 1962 Ford Galaxie had small rubber Dagmars as an option.
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