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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    It is also important for speakers to be aware of events that might happen during the moment of a speech, like outside noise, the technology that can be used during the event, as well as the weather conditions on the day, so it can be easier for him/her to connect with the audience and not be disturbed during the speech. [3] An example would be ...

  3. Logos - Wikipedia

    en.wikipedia.org/wiki/Logos

    Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...

  4. Visual rhetoric - Wikipedia

    en.wikipedia.org/wiki/Visual_rhetoric

    Logos is the appeal to logic or reason [26] ... For example, figures of speech, such as personification or allusion, may be implemented in the creation of an artwork.

  5. Rhetoric (Aristotle) - Wikipedia

    en.wikipedia.org/wiki/Rhetoric_(Aristotle)

    Both have the main goal of signaling the end of the speech. [1]: III.14:1–11 Chapter 15 Handles prejudicial attacks according to Aristotle which later on became part of stasis which is "determining the question at issue in a trial". Chapter 16 Diēgēsis or narration is discussed and how one must work through an argument by using logos ...

  6. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    Since the time of Aristotle, logic has changed. For example, modal logic has undergone a major development that also modifies rhetoric. [13] The contemporary neo-Aristotelian and neo-Sophistic positions on rhetoric mirror the division between the Sophists and Aristotle. Neo-Aristotelians generally study rhetoric as political discourse, while ...

  7. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    For example, this type of advertising is exemplified in large food brands such as Presidents Choice's "Eat Together" campaign (2017), and Coca-Cola's "Open-happiness" campaign (2009). One of the most well-known examples of pathos in advertising is the SPCA commercials with pictures of stray dogs with sad music.

  8. Why America Ferrera's 'Barbie' monologue resonates with women

    www.aol.com/news/why-america-ferrera-barbie...

    The text of a speech given by America Ferrera's character, Gloria, about the expectations women are held to has been shared across social media by women of all ages, many of them saying they feel ...

  9. Rhetorical device - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_device

    In rhetoric, a rhetorical device, persuasive device, or stylistic device is a technique that an author or speaker uses to convey to the listener or reader a meaning with the goal of persuading them towards considering a topic from a perspective, using language designed to encourage or provoke an emotional display of a given perspective or action.