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Haddon Hubbard "Sunny" Sundblom (June 22, 1899 – March 10, 1976) was an American artist of Swedish and Finnish descent and best known for the images of Santa Claus he created for The Coca-Cola Company. [1] Sundblom's friend Lou Prentice was the original model for the illustrator's Santa. [2]
Images of Santa Claus were conveyed through Haddon Sundblom's depiction of him for The Coca-Cola Company's Christmas advertising in the 1930s. [7] [39] The image spawned urban legends that Santa Claus was invented by The Coca-Cola Company or that Santa wears red and white because they are the colours used to promote the Coca-Cola brand. [40]
From there on, Coca-Cola greatly contributed to the popularization of Santa Claus. “People loved the Coca-Cola Santa images and paid such close attention to them that when anything changed, they ...
December 1923 advertisement of Santa Claus drinking White Rock's ginger ale. Coca-Cola is frequently credited with the "invention" of the modern image of Santa Claus as an old man in red-and-white garments; [2] however, White Rock predated Coca-Cola's usage of Santa in advertisements for soft drinks. In 1923, the company used Santa to advertise ...
Coca-Cola is also far from the only brand to use generative AI in its advertising. In June, Toys “R” Us drew online backlash for an AI commercial created using OpenAI’s text-to-video tool Sora.
A Santa suit is a suit worn by a person portraying the legendary figure Santa Claus. The modern American version of the suit can be attributed to the work of Thomas Nast for Harper's Weekly magazine, although it is often thought that Haddon Sundblom designed the suit in his advertising work for The Coca-Cola Company. Sundblom's work did ...
On Christmas, the theater “definitely feels warmer,” Mohrman said. “Everyone’s a little more friendly and festive, even if they’re not celebrating Christmas.”
Early clients included Coca-Cola and Anheuser-Busch. [1] During the Depression, D'Arcy executive Archie Lee and illustrator Haddon Sundblom created the original Santa Claus icon for Coca-Cola ads. The Coca-Cola version of Santa Claus was a departure from earlier German depictions of St. Nicholas as a thin, aloof fellow. [2]
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