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Gerber Singles was a failed product from 1974 by Gerber, a maker of baby food. It was food in glass jars targeted to college students and adults living on their own for the first time. [ 1 ] One marketing tag line was "We were good for you then, we're good for you now."
Gerber Products Company is an American purveyor of baby food and baby products headquartered in Fremont, Michigan. Gerber Products Company is a subsidiary of Nestlé.. Other Gerber products include breastfeeding pumps and other supplies, baby bottles and nipples, and health care products including tooth and gum cleanser and vitamin drops.
Gerber began selling baby food through the canning company in 1928, using the "Gerber Baby" as their logo symbol. The baby food was sold at fifteen cents each, much less than similar foods which were purchased through drug stores for forty to sixty cents. [7] Some twelve years later the baby food line was outselling the adult canned food products.
As the Gerber "spokesbaby" and “chief growing officer,” Isa has served as an official taste tester for new baby food products. She was also compensated with $25,000, which the Slishes set ...
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In 1928, the “Gerber Baby” symbol was introduced to help identify the new product. [6] It was first used in a baby food advertisement in the magazine Good Housekeeping. Within sixty days, Gerber Strained Foods, using the “Gerber Baby” symbol, had gained national recognition, being distributed to various places throughout the United ...
As 2022 Gerber Spokesbaby, Isa will fill the honorary role on Gerber’s Executive Committee as Chief Growing Officer (CGO) and will serve as official Chief Taste Tester of new baby food products ...
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