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  2. Link farm - Wikipedia

    en.wikipedia.org/wiki/Link_farm

    A blog network can either be a group of loosely connected blogs, or a group of blogs that are owned by the same company. The purpose of such a network is usually to promote other sites outside the network and therefore increase the search engine rankings or advertising revenue generated from online advertising on the sites the PBN links to.

  3. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    The marketing plan also helps layout the necessary budget and resources needed to achieve the goals stated in the marketing plan. It is able to show what the company is intended to accomplish within the budget and also makes it possible for company executives to assess potential return on the investment of marketing dollars.

  4. Backlink - Wikipedia

    en.wikipedia.org/wiki/Backlink

    Some methods are free for use by everyone whereas some methods, like linkbaiting, require quite a bit of planning and marketing to work. [13] There are also paid techniques to increase the number of backlinks to a target site. For example, private blog networks can be used to purchase backlinks. It has been estimated that the average cost of ...

  5. Social Media Examiner - Wikipedia

    en.wikipedia.org/wiki/Social_Media_Examiner

    Social Media Examiner has been discussed in several books including, The New Relationship Marketing: How to Build a Large, Loyal Profitable Network using the Social Web by Mari Smith, [10] and The Entrepreneur’s Information Source Book: Charting the Path to Small Business Success, 2nd ed. by Susan C. Awe. [11]

  6. SOSTAC - Wikipedia

    en.wikipedia.org/wiki/SOSTAC

    SOSTAC is a marketing model developed by PR Smith in the 1990s [1] [2] [3] and later formalized in his 1998 book Marketing Communications, [1] the subsequent series of SOSTAC Guides to your Perfect Plan (2011) [4] and the SOSTAC Guide to your Perfect Digital Marketing Plan (2020).

  7. Outline of marketing - Wikipedia

    en.wikipedia.org/wiki/Outline_of_marketing

    The Marketing strategy is a plan that shows how the firm's marketing activities will help to achieve the overall strategic goals. Marketing management is focused on developing the marketing program or Marketing mix (also known as the 4Ps ) and is concerned with the implementation of specific action plans designed to achieve objective ...

  8. FEMA employee fired for urging team to not help homes with ...

    www.aol.com/news/fema-employee-fired-urging-team...

    The U.S. Federal Emergency Management Agency - whose mission is to help people before, during and after disasters - fired an employee who advised her survivor assistance team in Florida to not go ...

  9. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.