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[4] [5] TAPE Inc. claimed that they were the owners of the "Eat Bulaga!" trademark, stating that they "remain" as the same variety show created in 1979. The court ruled that they did not originate the term "Eat Bulaga!", and they registered its trademark in "bad faith", due to de Leon being the creator of the term. [6] [7]
Eat Bulaga Olympics is a game segment that challenges Eat Bulaga! hosts to complete a series of physical challenges to test their strength and agility. The segment's concept is derived from the show's original segment and predecessor, Bulagaan Olympics. The segment only airs on Saturdays, debuting on July 13, 2024.
The show was then known by its placeholder title E. A. T., pending a trademark dispute between TAPE, Inc. and TVJ Productions which eventually concluded in favor of the latter. [9] [10] [11] Apart from Eat Bulaga!, the company is exploring other production interests for the possible revival of Iskul Bukol.
Eat Bulaga! RPN ABS-CBN GMA Network: July 7, 1981 [1] – January 5, 2024: The longest-running noontime variety show produced by TAPE, Inc.; now produced by TVJ Productions and airing on TV5 (first known as E.A.T.) since July 1, 2023 (and later reverted to Eat Bulaga! since January 6, 2024) Heredero: RPN: July 23, 1984 – September 4, 1987
The new "Eat Bulaga" ended its airing on GMA on January 5, 2024 after the Marikina Regional Trial Court issued a joint decision preventing TAPE Inc. and GMA from using the show's trademark and other elements associated to it.
January 5 - The lawyers of TVJ Productions were served the December 22, 2023, decision of the Marikina City Regional Trial Court Branch 273, ordering GMA Network and TAPE Inc. to stop infringing upon the trademarks to the variety show, Eat Bulaga!.
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It seems like the fact of the matter is, the version of Eat Bulaga! produced by TAPE from 2023 to 2024 was the same program as before with new hosts, and as a result, the previous hosts organized a facsimile of the show on TV5 called E.A.T. while filing a claim for the Eat Bulaga! trademark and format in court.