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Laneige (Hangul: 라네즈) is a South Korean cosmetics brand launched by Amore Pacific in 1994. [ 1 ] [ 2 ] Its name comes from the French " la neige ", which translates to "the snow". [ 3 ] The brand's flagship products include its Water Bank skin care line, Water Sleeping Mask, BB Cushion foundation and two-tone lipsticks .
Amorepacific Corporation (Korean: 주식회사 아모레퍼시픽) is a South Korean beauty and cosmetics chaebol, operating more than 30 beauty, personal care, and health brands including Sulwhasoo, Laneige, Etude, Aestura, Cosrx, AP Beauty, and Innisfree. [2]
In 1931, Nethercutt's aunt spent $150 to open a small local cosmetics studio named Merle Norman Cosmetics in downtown Santa Monica to sell their homemade products. [10] Norman created the products and Nethercutt peddled to dealers on his bicycle, picking up discarded boxes from groceries for packing shipments. [ 9 ]
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Ice cream, on the other hand, is lighter due to its higher churn rate and increased air content. Graeter, however, argues that no freezer aisle in a major grocery store carries genuine Italian gelato.
Merle Norman is a privately held family owned company by the Nethercutt–Richards family.The corporate headquarters is located in Los Angeles, California. [24] The company is a member of the Personal Care Products Council.
Norman has been credited of being ahead of her time, laying out the foundations for franchising before they were properly defined in modern business. [13] [14] Norman would be described as a pioneer entrepreneur and an inspiration for women of the time, with the large majority of Merle Norman Cosmetics franchise studios being owned independently by women nationwide by 1934. [9]
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