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The Ajax brand was extended to a line of household cleaning products and detergents, which enjoyed its greatest success in the 1960s and beginning of the 1970s. Ajax All Purpose Cleaner with Ammonia, introduced in 1962, was the first major competitor to Procter and Gamble's Mr. Clean (debuted 1958).
Wisk was introduced as the first liquid laundry detergent in the United States by Lever Brothers Company in 1956. [1]In 2008, Wisk was purchased by Vestar Capital Partners when Lever Brothers' parent company Unilever divested its North American laundry brands, and it was combined with Huish Detergents, Inc. (also owned by Vestar) to form The Sun Products Corporation.
In 1994, Seventh Generation entered the mass retail market with three products: dishwasher detergent, non-chlorine bleach, and liquid laundry detergent. [citation needed] And in 1995, the company's mail-order catalog business sold to Gaiam, Inc. and Seventh Generation began focusing solely on its wholesale products business. [citation needed]
JLA was founded as John Laithwaite Associates Limited in 1973 in Ripponden, West Yorkshire, UK by John Laithwaite. [6] While JLA initially specialised only in commercial laundry equipment distribution, by 1982 the company had begun to offer a rental model combining both machines and servicing which is now known as Total Care.
Laundry Detergent Pods. Why they're a waste: Safety concerns aside, we've never been fans of detergent pods. First, they're much pricier than regular detergent: a 72-load case of Tide Pods may run ...
The original Tide laundry detergent was a synthetic designed specifically for heavy-duty, machine cleaning (an advance over the milder cleaning capabilities of Fewa and Dreft detergent brands). Tide was first introduced in U.S. test markets in 1946 as the world's first heavy-duty detergent, with nationwide distribution accomplished in 1949.
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